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FALTA UNIT

FOR THE PROJECT:

Project Scope:

Creative Direction
Brand Strategy
Brand Identity
Design Application

Design Senior Designer: Habib Bouallagui
Brand Visionary: Moutaa Madani

VIGOR

Hey Man UP!

VIGOR® offers perfumed deodorants for bold and confident men, catering to a middle-income market. The brand focuses on high-quality scents suitable for various occasions, including Midnight Black, Prestige, Action, and Charm.

Vision Statement

A world where men express themselves, leaving a lasting impression wherever they go.

Voice & Tone

VIGOR speaks in a manly, bold, and confident voice, akin to a Griffin.

Brand Personality

VIGOR exudes a manly, powerful, confident, bold, and strong Persona.

Imagine this is your Brand Case !

If you’re seeking to create a brand that stands out in a crowded market, look no further. We will help you build an outstanding brand that resonates with your audience.

Branding & Strategy

Core Identity
Visual Identity · Logo Design · Rebranding · Brand Refresh · Typography · Naming · Color System · Signature Style

Strategic Branding
Brand Strategy · Brand Architecture · Positioning · Tone of Voice · Taglines · Messaging · Brand Personality · Archetypes · Brand DNA · Brand Voice

Narrative & Direction
Storytelling · Brand Purpose · Mission & Vision · Brand Culture · Emotional Branding · Brand Workshops · Naming Systems

Systems & Guidelines
Design System · Brand Guidelines · Identity System · Moodboard · Style Guide · Brand Matrix · Brand Playbook · Brand Touchpoints

Research & Foundation
Brand Audit · Market Analysis · Competitive Audit · Persona Development · Semiotics · Brand Compass

Innovative Design Tools
AI Design · Brand Motion · Strategic Motion Graphics

Print & Campaign Collaterals

Print Materials
Flyers · Brochures · Posters · Catalogs · Lookbooks · Print Ads · Booklets · Press Kits · Gift Boxes · Giveaways · Branded items

Campaign Assets
Signage · Rollups · Banners · Window Graphics · Billboards · Large Format · Event Branding · Vehicle Wraps

Product Packaging
Labels · Product Tags · Folding Boxes · Sleeves · Eco Packaging · Premium Finishes · Mockups

Finishing & Production
CMYK · Offset Print · Foil Stamping · Embossing · Die Cut · UV Coating · Print-Ready Files · Texture Selection

POS & Display
Retail Displays · Point of Sale Design · Custom Stands · Shelf Talkers · Tent Cards

Digital Marketing, Web & Experience Design

UI/UX Design
User Experience Design · Wireframing · UI Systems · Interactive Prototypes · Design Thinking · Accessibility · Component Libraries · UX Research · Usability Testing · UX Copywriting

Web Development
WordPress · Elementor · Shopify · Responsive Layouts · Mobile Optimization · Hosting · SSL · DNS Setup · Maintenance · Code Injection · API Integration

Marketing & Analytics
Digital Strategy · Google Ads · Meta Ads · SEO · Email Marketing · Meta Pixel · Google Tag Manager · Conversion Tracking · CRM · GA4 · Data Studio

Creative Media & Motion
3D Motion Design · Brand Motion · Micro-Animations · Story-Based Motion · Animated UI · Interactive Web Motion

Automation & Management
Zapier · Mailchimp · Cookie Consent · Backup Tools · CDN · Cloudflare · Web Optimization · Security Monitoring · Chat Integration

Innovation Tools
AI Design Systems · Image AI · Prompt Design · Generative Assets · AI Brand Application · AI UX Components

© 2023-2025 Falta Studio · Based in Dubai.

Branding & Strategy

Core Identity
Visual Identity · Logo Design · Rebranding · Brand Refresh · Typography · Naming · Color System · Signature Style

Strategic Branding
Brand Strategy · Brand Architecture · Positioning · Tone of Voice · Taglines · Messaging · Brand Personality · Archetypes · Brand DNA · Brand Voice

Narrative & Direction
Storytelling · Brand Purpose · Mission & Vision · Brand Culture · Emotional Branding · Brand Workshops · Naming Systems

Systems & Guidelines
Design System · Brand Guidelines · Identity System · Moodboard · Style Guide · Brand Matrix · Brand Playbook · Brand Touchpoints

Research & Foundation
Brand Audit · Market Analysis · Competitive Audit · Persona Development · Semiotics · Brand Compass

Innovative Design Tools
AI Design · Brand Motion · Strategic Motion Graphics

Print & Campaign Collaterals

Print Materials
Flyers · Brochures · Posters · Catalogs · Lookbooks · Print Ads · Booklets · Press Kits · Gift Boxes · Giveaways · Branded items

Campaign Assets
Signage · Rollups · Banners · Window Graphics · Billboards · Large Format · Event Branding · Vehicle Wraps

Product Packaging
Labels · Product Tags · Folding Boxes · Sleeves · Eco Packaging · Premium Finishes · Mockups

Finishing & Production
CMYK · Offset Print · Foil Stamping · Embossing · Die Cut · UV Coating · Print-Ready Files · Texture Selection

POS & Display
Retail Displays · Point of Sale Design · Custom Stands · Shelf Talkers · Tent Cards

Digital Marketing, Web & Experience Design

UI/UX Design
User Experience Design · Wireframing · UI Systems · Interactive Prototypes · Design Thinking · Accessibility · Component Libraries · UX Research · Usability Testing · UX Copywriting

Web Development
WordPress · Elementor · Shopify · Responsive Layouts · Mobile Optimization · Hosting · SSL · DNS Setup · Maintenance · Code Injection · API Integration

Marketing & Analytics
Digital Strategy · Google Ads · Meta Ads · SEO · Email Marketing · Meta Pixel · Google Tag Manager · Conversion Tracking · CRM · GA4 · Data Studio

Creative Media & Motion
3D Motion Design · Brand Motion · Micro-Animations · Story-Based Motion · Animated UI · Interactive Web Motion

Automation & Management
Zapier · Mailchimp · Cookie Consent · Backup Tools · CDN · Cloudflare · Web Optimization · Security Monitoring · Chat Integration

Innovation Tools
AI Design Systems · Image AI · Prompt Design · Generative Assets · AI Brand Application · AI UX Components

© 2023-2025 Falta Studio · Based in Dubai.

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